Evidence management platform — not a certifier

Every product claim.
One source of truth.

Provien helps brands collect, verify, manage and publish the evidence behind every product claim — with complete audit trails, expiry monitoring and regulator-ready records.

app.provien.io/products/ATT-SRM-0421/passport

Restorative Barrier Serum

ATT-SRM-0421

Northlane Skin · Skincare / Facial serum · GTIN 5060997820421 · Markets UK, EU, US

Claims
6
Verified
3
Evidence files
14
Open actions
3
6 claims · 4 channels
Filter claims
Provien checks evidence against the named source. It does not certify products.
Linked evidence
  • Leaping-Bunny-Certificate-2026.pdfCertificate · Registry sync · 412 KB · v3
  • Supplier-No-Animal-Testing-Declarations.pdfDeclaration · Supplier portal — 14 suppliers · 2.8 MB · v2
  • Registry-record-LB-2026-44871Registry record · leapingbunny.org · — · live
Audit log
  • Today, 09:14System — Registry check passed (LB-2026-44871)
  • 12 Feb 2026R. Alvarez — Approved claim for publication
  • 11 Feb 2026J. Mbeki — Linked 14 supplier declarations
Ownership & sourcing
Responsible owner
R. Alvarez · Regulatory Affairs
Supplier declaration
Northlane Skin (brand-level)
Issue date
04 Feb 2026
Expiry date
04 Feb 2027
Registry reference
LB-2026-44871
Last checked
Checked 2h ago
Published channels
PackagingWebsiteAmazonRetailer spec sheet
Version history
  • v3 · Certificate renewed, expiry extended (04 Feb 2026)
  • v2 · Supplier set expanded to 14 (11 Feb 2026)
  • v1 · Claim created from packaging audit (22 Nov 2025)
400–2,000+
Claims per brand portfolio
8–40
Evidence files per product
Monthly, per account
Retailer proof requests
20–35%
Certificates expiring per year
The problem

Why brands struggle to prove what they publish

Marketing teams publish claims while compliance teams struggle to prove them. The evidence exists — in shared drives, supplier emails, certification portals and spreadsheets — but nobody can say which claims are actually supported today.

Evidence is scattered

Provien

One evidence vault, indexed by claim, product, supplier and market.

Certificates expire

Provien

Automated expiry detection and staged renewal alerts to named owners.

Marketing publishes unsupported claims

Provien

Approval gates block publication until evidence passes review.

Retailers request proof repeatedly

Provien

Shareable evidence packs and an API endpoint per product.

No audit trail

Provien

Immutable audit history of every upload, review, approval and change.

No central system

Provien

A single register of record for claims, evidence and compliance status.

Platform

The operating system for product claims

Six connected modules covering the full lifecycle: collection, verification, approval, publication and monitoring.

Claims Library

A searchable register of every claim your brand publishes, by product, market, channel and owner.

Evidence Vault

Certificates, lab reports, declarations and calculations stored against the claim they substantiate.

Registry Connections

Certificate numbers and statuses checked against public certification databases, not assumed.

Supplier Portal

Suppliers upload documentation directly against structured requests, with reminders and version control.

Approval Workflow

Marketing cannot publish an unsupported claim. Approvals are recorded with reviewer, scope and wording.

Certificate Monitoring

Expiry detection with 90/60/30-day alerts and automatic risk escalation on live channels.

Claim Assistant

Ask your evidence record a question

Compliance, legal and product teams do not want to hunt through folders. Ask in plain language and the assistant answers from the claim register — certificates, evidence files, registry status, owners and expiry dates.

  • Grounded strictly in recorded evidence — it says when something is not on file
  • Surfaces expired, pending and blocked claims instead of hiding them
  • Returns certificate numbers, dates, owners and channel exposure verbatim

Example: product lookup

“Show me the verified claims on ATT-SRM-0421”

Restorative Barrier Serum

Northlane Skin · SKU ATT-SRM-0421

3 verified
  • Cruelty FreeLB-2026-44871
  • OrganicSA-C-2026-1180
  • VeganVS-2025-90233
The assistant resolves a SKU to its passport, then returns each claim with its certificate reference and current registry status.

Claim Assistant

Grounded in your Provien evidence record — no generated claims

Ask anything about your product claims

Certificates, evidence files, registry status, accountable owners, expiry dates and audit history — answered from the record, with references.

Provien records and verifies third-party evidence. It does not issue certifications.

Substantiate every claim you publish.

See how Provien maps your claim portfolio, links existing evidence and surfaces the gaps in the first two weeks.